The 'bluebellgray way'…
Q&A with founder Fi Douglas.
Fiona, a graduate of the prestigious Glasgow School of Art, set up bluebellgray with a clear vision and style in mind; her love of colour and all things floral combined with a desire to create unique painterly pieces.
We find out more…
WD What's your guilty pleasure/s?
FD Buying too many magazines and never quite getting round to reading them all, there’s nothing better than 5 minutes peace with a cup of tea and a magazine. I’m also crazy for jackets, I blame living in Scotland, I definitely buy way too many of them.
WD Favourite holiday destination?
FD A boat trip round the Turkish Lycian coast in the Mediterranean, it is my all time favourite way to spend a week. Sailing in and out of unspoilt coves, jumping off the boat into the water to swim, catching fish off the boat to have for lunch, stopping off at tiny remote villages and soaking up the setting sun while its still warm. The colours are so beautiful, the water is crystal clear and deep turquoise water and the blues skies seem to stretch on forever, its the ultimate in relaxation for me.
WD What book/s are you reading?
FD I’m in the process of painting and papering my whole house so I’m currently reading ‘how to decorate’ by Farrow & Ball, its so interesting, full of really good practical advice and has really made me think about every room and where the colour goes. And I’m also reading ‘girlboss’ by Sophie Amaruso, its a really inspiring read.
WD Did you always want to be a designer?
FD To be honest when I was really young I don’t think I quite knew what a designer did, there was no pinterest or instagram in those days and I grew up in a small town in the Highlands so it was more difficult to know what was possible in those days. I loved reading books and poured over the illustrations, I knew I wanted to be an artist or an illustrator, and I felt that really strongly since I was about 6 or 7. I didn’t really know I wanted to be a designer until art school.
WD How would you describe your own interior style?
FD Its colourful, modern and a little bit fearless. I really believe in following your heart when it comes to style.
WD Tell us something surprising about yourself?
FD When I was 17 I took myself off to Florence in Italy to learn to draw like the old masters and learn Italian - I had never even been on a plane before and there were no mobile phones! I didn’t learn much Italian but it was an amazing experience and learning to draw in those amazing old studios was incredible.
WD As painting is your business what do you like to do to relax?
FD I love spending time with my husband and 2 young boys, they are aged 2 and 3 so its just about having fun with them at the moment. We go to the beach, picnics, walks and generally just hang out, weekends are our favourite. With running the business and my husband working a really busy job too I don’t honestly have time for much else these days, but family time is definitely my relaxing time.
WD What's your favourite room in your home?
FD We have a huge open plan, kitchen, living, dining room, its where everything happens, playing, cooking, chatting, I love it.
WD Do you have a design of your own that’s a favourite?
FD I’ve got a real soft spot for my ‘abstract’ design, it's still our most popular fabric design and its the design that people really started to recognise as ‘bluebellgray’.
When I brought it out there was nothing else like it out there so it was really unusual and I was so happy and relieved that people liked it! Its turned into a bit of classic now which is really nice.
We’ll have Fiona’s favourite design (above) on our website very soon - so watch this space…